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How Fox Is ‘Turbocharging’ Its Ad Sales Strategy Ahead of Upfront
As Fox's audience continues to grow, so does its ad sales team. On the coattails of Fox's recent viewership and revenue success, which includes everything from breaking the ad sales record for Super Bowl 59--the most-watched Super Bowl of all time--to the company recently seeing a 20% bump year over year in quarterly revenue, the...
As Fox's audience continues to grow, so does its ad sales team. On the coattails of Fox's recent viewership and revenue success, which includes everything from breaking the ad sales record for Super Bowl 59--the most-watched Super Bowl of all time--to the company recently seeing a 20% bump year over year in quarterly revenue, the...
