Digital Marketing

Media Buying Briefing: Upfront sports is getting the jo...

The rest of the upfront marketplace, historically dominated by selling entertain...

Lifestyle publishers rewrite the SEO playbook for AI-dr...

SEO and editorial strategies are evolving to prioritize the categories, styles a...

Google Search Console Discover Report Flatlining - Migh...

It seems the Google Search Console performance report for Google Discover has re...

The state of AI: 5 key insights from Mary Meeker and St...

Google’s Official Digital Marketing Publication. Discover the current state of A...

How to Communicate Site Migration to Clients — Whiteboa...

Site migrations can be tricky! Rebecca Yu shares essential strategies for SEO pr...

Newly Released Data Shows Desktop AI Search Referrals D...

New data shows that AI search traffic overwhelmingly comes from desktop devices ...

Social Media As A Customer Service Tool: Trends And Bes...

Social media has become a frontline customer service channel. Here’s how brands ...

Google LSAs Tests Replacing Google Screened With Google...

Google is testing replacing the "Google Screened" label with a "Google Verified"...

Search News Buzz Video Recap: Google Ranking Movement, ...

This week we covered the ongoing Google search ranking volatility that spiked on...

Respected SEO Rockstar Deconstructs SEO For Google’s AI...

A respected SEO expert calls out marketers who overstate the complexity of Googl...

Digiday+ Research: Nearly half of publishers report an ...

Nearly half of publishers have seen an increase over the last year in the referr...

As AI reshapes search, Zola turns to creators to meet G...

Barely two weeks into the role, Briana Severson is already navigating a marketin...

Heineken uses hard numbers to foster better representat...

Heineken is digging into research looking at how ads featuring people with diffe...

The case for and against… agencies making transparency ...

Building in public might confer tech credibility on ad agencies, but not everybo...

Boston Globe, Future, Vox Media join ProRata’s generati...

A fresh wave of publishers have signed up for ProRata’s revenue share program, a...

WordPress Shares How AI May Play Stronger Role In Web P...

WordPress plans to support AI agents and publishers by exposing tools, content, ...

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