Digital Marketing

‘Just don’t say DEI’: Brands sit out advertising around Black History Month, other heritage months this year

‘Just don’t say DEI’: Brands sit out advertising around...

Mar 12, 2025 0

Brand clients have either paused marketing around days geared toward honoring hi...

Digiday+ Research: YouTube usage drops as fewer brands put a large amount of marketing spend toward the platform

Digiday+ Research: YouTube usage drops as fewer brands ...

Mar 12, 2025 0

Brands' usage of YouTube has dropped off, while more brands are spending just a ...

Is Compression A Google SEO Myth? via @sejournal, @martinibuster

Is Compression A Google SEO Myth? via @sejournal, @mart...

Mar 11, 2025 0

Is compressibility an SEO myth? The surprising facts about whether Google uses c...

Is Google’s Use Of Compressibility An SEO Myth? via @sejournal, @martinibuster

Is Google’s Use Of Compressibility An SEO Myth? via @se...

Mar 11, 2025 0

Is compressibility an SEO myth? The surprising facts about whether Google uses c...

Google Tests Expandable Shopping Ad Carousel

Mar 11, 2025 0

Google is testing a new shopping ad format. This format expands product listings...

Google Shopping Results: Price At Checkout Label

Google Shopping Results: Price At Checkout Label

Mar 11, 2025 0

Google can now show the "price at checkout" within the Google Shopping listings,...

Study: AI Search Engines Are Confidently Wrong Too Often

Study: AI Search Engines Are Confidently Wrong Too Often

Mar 11, 2025 0

A new study from Columbia Journalism Review showed that AI search engines and ch...

Data: Google Search Had 22% Growth In Searches Year Over Year

Data: Google Search Had 22% Growth In Searches Year Ove...

Mar 11, 2025 0

A new data report from Rand Fishkin at Sparktoro says that Google Search has see...

Advertisers Skeptical About Google Tag Manager Changes

Advertisers Skeptical About Google Tag Manager Changes

Mar 11, 2025 0

Google sent out an email to advertisers yesterday about changes coming to Google...

Ask An SEO: How Can You Distinguish Yourself In This Era Of AI Search Engines? via @sejournal, @HelenPollitt1

Ask An SEO: How Can You Distinguish Yourself In This Er...

Mar 11, 2025 0

Is your SEO career at risk in the era of AI? Find out how to excel and make an i...

Creators and influencers on edge about Meta’s reported Reels spin-off

Creators and influencers on edge about Meta’s reported ...

Mar 11, 2025 0

The notion that Meta is planning a Reels-spin off has created many questions for...

Why big brands are turning agency reviews into quiet affairs

Why big brands are turning agency reviews into quiet af...

Mar 11, 2025 0

The discreet business of modern ad agency reviews.

Shopping app LTK beefs up consumer app with focus on videos as social algorithms keep changing

Shopping app LTK beefs up consumer app with focus on vi...

Mar 11, 2025 0

With more creators becoming influential omnichannel merchants and attracting bra...

Marketers and agencies grapple with divisions over who controls retail media spend

Marketers and agencies grapple with divisions over who ...

Mar 11, 2025 0

Executive dysfunction behind the scenes is making it harder to track spending.

Marketing Briefing: Why marketers should pay attention to SXSW’s embrace of creators

Marketing Briefing: Why marketers should pay attention ...

Mar 11, 2025 0

To creators there’s a sense that, with SXSW’s embrace of the creator community t...

How Pinterest went from selling views to selling clicks and conversions, with CRO Bill Watkins

How Pinterest went from selling views to selling clicks...

Mar 11, 2025 0

Pinterest's is getting louder in its battle for ad dollars with AI-powered ad to...

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