SEMrush Blog

HTTP vs. HTTPS: Explaining the Difference & How to Switch

HTTPS encrypts your site‘s data with an SSL certificate, and HTTP doesn‘t. Learn...

Instagram SEO: What It Is, How to Do It, & Best Practices

Instagram SEO tips include using keywords in your captions, optimizing your prof...

62 SEO Interview Questions + Example Answers

Common SEO interview questions include: What are some ranking factors? What is y...

How to Set Up an HTML Redirect (+ Alternatives)

To create an HTML redirect to another page, add a meta refresh tag inside the s...

6 Free Google SEO Tools to Boost Your Search Visibility

Explore free Google SEO tools to optimize your site, track performance, and impr...

7 Google Trends Alternatives for Deeper Insights

Alternatives to Google Trends include TrendFeed, Muck Rack, Semrush, Treendly, a...

What Is Quality Score? And How It Impacts Your Google Ads

Quality Score is a tool that helps you measure the quality and relevance of your...

How to Create a Marketing Calendar (+ 5 Free Templates)

A marketing calendar helps you plan and execute marketing activities consistentl...

What Is Conversion Rate Optimization? (Quick Start Guide)

Conversion rate optimization means increasing the percentage of users who conver...

Finding SERP Weak Spots: A Guide to Improving Your SEO ...

Discover how to spot and exploit weak spots in Google’s SERPs to improve your ra...

13 Best SEO Blogs to Help You Get to the Top of SERPs

The best SEO blogs include Semrush, Backlinko, Detailed, and Search Engine Land.

What Is a Title Tag? How to Optimize Your SEO Titles

A title tag is an HTML element that provides a webpage title for search engines ...

Off-Page SEO Checklist: Our Top 8 Tips

Use this off-page SEO checklist to increase your site‘s visibility, trustworthin...

13 Best SEO Podcasts to Listen to Right Now

Stay updated on the latest SEO news and trends by listening to these top SEO pod...

Content Optimization: 14 Effective Tactics for Better R...

Content optimization improves your existing online content for better search eng...

Social Media Analytics Guide

Learn how to use social media analytics to measure performance, track key metric...

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