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Consumers Are Protesting Retailers’ DEI Policies, But t...

A nationwide boycott aimed at major retailers like Walmart and Amazon over their...

Streaming Ratings, Week of Feb. 10: Sweet Magnolias Cli...

The power of friendship pushed the Netflix drama series Sweet Magnolias to the t...

Balancing Innovation, Authenticity, and Human Creativit...

This post was created in partnership with Kantar AI is transforming marketing, p...

EXCLUSIVE: ‘You Threw Gasoline on the Fire’: Madwell CE...

The CEO of Brooklyn-based creative shop Madwell, Christopher Sojka, is lashing o...

Flau’Jae Johnson Drops Bars and Buckets in Powerade’s M...

Powerade is the official drink of the National Collegiate Athletic Association (...

How Interactive TV Is Reshaping Consumer Engagement

This post was created in partnership with IRCODE Television has long been a pass...

‘You Threw Gasoline on the Fire’: Madwell CEO Lashes Ou...

The CEO of Brooklyn-based creative shop Madwell, Christopher Sojka, is lashing o...

The New Rules of Crisis Response

This post was created in partnership with Brandwatch A brand's response to a cri...

What’s Next in the Evolution of Generative AI-Powered M...

This post was created in partnership with Adobe Generative AI has shifted from a...

Madison Reed Appoints Sheila Shekar Pollak as CMO

Sheila Shekar Pollak has joined hair care and color brand Madison Reed as chief ...

Apple Plays With Action Movie Tropes in New iPhone 16 Ad

Most every self-respecting Hollywood action flick contains the following scene: ...

Telemundo Texas to Air Special on Criminal Tactics Used...

Noticias Telemundo Texas, one of Telemundo Station Group's free ad-supported str...

Aligning Marketing With Business Strategy: Insights Fro...

Welcome to this episode of the Marketing Vanguard podcast. Today, Jenny Rooney s...

March Madness Scores More Ad Buys, But Women’s Basketba...

The NCAA men's and women's college basketball tournaments that comprise March Ma...

After Record-Breaking Ad Sales, Comcast NBCU and the Ol...

Following record-breaking ad sales and surging viewership, the Olympics and Comc...

Big blow for WPP as Coca-Cola US media departs for Publ...

This really isn’t what WPP wanted to hear. Publicis has won Coca-Cola’s North Am...

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