Adweek

The Trade Desk’s OpenPath Fuels 15% Revenue Growt...

Since being on OpenPath, two major advertisers have struck more strategic buys w...

Cinnabon and Carvel are Having a Baby to Target Gen Z a...

The two brands are uniting to launch 30 Cinnabon Swirl retail locations.

The Best Movie Theater Drinks and Snacks at CinemaCon 2025

From Dirty Icees to artisan waffles, some great concessions are coming to a thea...

Meta Introduces Additional Built-In Restrictions for In...

These restrictions will also be added to other Meta apps, including Facebook and...

Rekha Muddaraj Leaving KHOU in Houston After 13 Years

She said she wasn't leaving Houston, but that she's "taking a breather"

Paramount, Experian to Partner in New Ad Data Initiative

The collaboration provides new signals to improve targeting accuracy and drive b...

Texas Anchor Recovering After Being Hit by Car

Noemy Sanchez told viewers she may be back on-air by mid-April

Brian Cox Is Actually Chill in Malibu Rum’s Rally...

Malibu and agency Wieden+Kennedy London kick off the summer drinking season with...

5 Ways Tariffs Are Set to Transform the Streaming Industry

The streaming industry is preparing for the upfronts, making the timing of the t...

Indie Agency Acadia Scoops Up Crush, Continuing Its Ret...

It marks the 4-year-old agency's 6th acquisition.

Best Buy Is Paying Influencers Who Recommend Products W...

Similar to Amazon and Walmart's influencer programs, Best Buy Creator will aim t...

Nickelodeon Partners With Starglow to Make Family-Frien...

The two teamed up at the end of last year to develop podcasts for popular Nickel...

Infinite Reality Hits 150 Million Consumer Interactions...

Infinite Reality has passed 150 million consumer interactions across its immersi...

Hi! It’s Duo: The Marketing Strategy Behind the I...

Ranging from silly to threatening, Duo the Owl is the envy of social media manag...

Brands Are in Their Unhinged Mascot Era on Social Media

Duolingo, McDonald's, Scrub Daddy, and more are using absurd characters to conne...

ADWEEK’s 2025 Social Marketing Masters Deliver Re...

The people, brands and agencies showcasing the power of thinking social-first.

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