WPP scores triple whammy with WARC Effectiveness win
Does winning the most ad awards make you the best, most creative, most effective or demonstrate that you’re bigger and better at entering awards? It’s noteworthy that the WARC awards tend to go to the big battalions: advertisers as well as agencies. We’ve had WARC’s Creative and Media 100s, now it’s time for the Effectiveness … The post WPP scores triple whammy with WARC Effectiveness win first appeared on More About Advertising.

Does winning the most ad awards make you the best, most creative, most effective or demonstrate that you’re bigger and better at entering awards? It’s noteworthy that the WARC awards tend to go to the big battalions: advertisers as well as agencies. We’ve had WARC’s Creative and Media 100s, now it’s time for the Effectiveness …
The post WPP scores triple whammy with WARC Effectiveness win first appeared on More About Advertising.