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Why Brand Advertising Matters For Paid Media Performance via @sejournal, @iambenwood
PPC is getting pricier and harder to measure. With branded search now key to media effectiveness, this piece outlines how to shift your strategy accordingly. The post Why Brand Advertising Matters For Paid Media Performance appeared first on Search Engine Journal.
PPC is getting pricier and harder to measure. With branded search now key to media effectiveness, this piece outlines how to shift your strategy accordingly.
The post Why Brand Advertising Matters For Paid Media Performance appeared first on Search Engine Journal.
