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Under Hyve Group’s ownership, Possible conference expands its offerings
Hyve Group, which owns the Possible event in its third year, is introducing meeting elements that are the hallmark of its ShopTalk conference.
They say the third time’s the charm. The owner of Possible — the conference, trade show and event that’s hitting its third year — certainly hopes so and has invested millions into its scaled but careful expansion.
Hyve Group, an event and conference specialist that owns ShopTalk, Fintech Meetup and dozens of other events globally — and bought Possible’s owner Beyond Ordinary Events last year for a rumored $40 million — is bringing a signature feature of ShopTalk to Possible: scheduled meetings.
While ShopTalk schedules something on the level of 50,000 such meetings, the scaled down version for Possible is closer to 3,000 according to Mark Shashoua, CEO of Hyve Group.
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