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The Rise Of AI Shopping Assistants Will Influence Advertising Strategies
For generations, advertisers have been trying to get people to notice and buy their products. But what happens when advertisers need to reach something that isn’t a person? That’s the question media agency Kepler is trying to answer with its new software, Kip AIR, created in response to the rise of AI shopping assistants. These […] The post The Rise Of AI Shopping Assistants Will Influence Advertising Strategies appeared first on AdExchanger.
For generations, advertisers have been trying to get people to notice and buy their products. But what happens when advertisers need to reach something that isn’t a person? That’s the question media agency Kepler is trying to answer with its new software, Kip AIR, created in response to the rise of AI shopping assistants. These […]
The post The Rise Of AI Shopping Assistants Will Influence Advertising Strategies appeared first on AdExchanger.
