The 7 Phases of the Search Demand Lifecycle: Going Beyond Search Volume

A keyword with 50,000 searches/month sounds like a goldmine, until you realize it’s already in decline. Investing in a fading trend is like buying MySpace stock today. Every keyword follows a lifecycle moving through these distinct phases: Intro stage –…Read more ›

Mar 19, 2025 - 15:45
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The 7 Phases of the Search Demand Lifecycle: Going Beyond Search Volume
A keyword with 50,000 searches/month sounds like a goldmine, until you realize it’s already in decline. Investing in a fading trend is like buying MySpace stock today. Every keyword follows a lifecycle moving through these distinct phases: Intro stage –
Read more ›