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Taco Bell’s Super Bowl Ad Gives Face Time to Hundreds of Fans
Taco Bell's return to the Super Bowl is filled with "a bunch of randos"--also known as several hundred die-hard fans--who landed in the commercial by hitting the fast feeder's drive-thru windows. But the 30-second spot, airing during the third quarter, doesn't entirely abandon the brand's celebrity heritage. Longtime collaborators LeBron James and Doja Cat make...
Taco Bell's return to the Super Bowl is filled with "a bunch of randos"--also known as several hundred die-hard fans--who landed in the commercial by hitting the fast feeder's drive-thru windows. But the 30-second spot, airing during the third quarter, doesn't entirely abandon the brand's celebrity heritage. Longtime collaborators LeBron James and Doja Cat make...
