Publicis’ new challenge: A deep dive into Coca-Cola’s strategy and financial reality

The soda giant that recently moved its US media business from incumbent WPP to Publicis is bringing its fair share of business challenges to the table.

Mar 26, 2025 - 15:18
 0
Publicis’ new challenge: A deep dive into Coca-Cola’s strategy and financial reality
The soda giant that recently moved its US media business from incumbent WPP to Publicis is bringing its fair share of business challenges to the table.