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Paramount Has ‘No Reason’ to Go Back to Upfront Week, Says Ads Chief

John Halley, Paramount's president of advertising, shares insights on upfront talks.

May 8, 2025 - 13:00
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Paramount Has ‘No Reason’ to Go Back to Upfront Week, Says Ads Chief
John Halley, Paramount's president of advertising, shares insights on upfront talks.
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