Meta Previews New Optimization Tools As It Hypes AI-Driven Ad Revenue Growth

Meta teased new ad optimization offerings as it touted solid Q1 results on Wednesday. It also hyped its investments in AI agents and its launch of a standalone AI app this week, while hinting at monetization opportunities for these products. Meta reported $42.3 billion in Q1 revenue, a 16% year-over-year increase. Its family of apps […] The post Meta Previews New Optimization Tools As It Hypes AI-Driven Ad Revenue Growth appeared first on AdExchanger.

May 1, 2025 - 01:49
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Meta Previews New Optimization Tools As It Hypes AI-Driven Ad Revenue Growth

Meta teased new ad optimization offerings as it touted solid Q1 results on Wednesday. It also hyped its investments in AI agents and its launch of a standalone AI app this week, while hinting at monetization opportunities for these products. Meta reported $42.3 billion in Q1 revenue, a 16% year-over-year increase. Its family of apps […]

The post Meta Previews New Optimization Tools As It Hypes AI-Driven Ad Revenue Growth appeared first on AdExchanger.