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Longtime Kroger Ad Sales Leader Cara Pratt On Taking The Helm At Circana
Cara Pratt, long-time Kroger ad sales leader and perhaps the most recognizable name in retail media, is taking the helm as CEO of Circana. If you don’t recognize that name, don’t fret. Most people, consumers and even brand marketers, wouldn’t know Circana, though the company plays a critical role in retail media and shopper marketing. […] The post Longtime Kroger Ad Sales Leader Cara Pratt On Taking The Helm At Circana appeared first on AdExchanger.
Cara Pratt, long-time Kroger ad sales leader and perhaps the most recognizable name in retail media, is taking the helm as CEO of Circana. If you don’t recognize that name, don’t fret. Most people, consumers and even brand marketers, wouldn’t know Circana, though the company plays a critical role in retail media and shopper marketing. […]
The post Longtime Kroger Ad Sales Leader Cara Pratt On Taking The Helm At Circana appeared first on AdExchanger.
