Face It, You’re In The Ad Biz; Legitimacy-Based Marketing

OpenAI will almost certainly launch an ads business; live sports broadcasts are opening up to programmatic; brands and publishers are not happy about Google’s AI overviews. The post Face It, You’re In The Ad Biz; Legitimacy-Based Marketing appeared first on AdExchanger.

May 19, 2025 - 05:20
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Face It, You’re In The Ad Biz; Legitimacy-Based Marketing

OpenAI will almost certainly launch an ads business; live sports broadcasts are opening up to programmatic; brands and publishers are not happy about Google’s AI overviews.

The post Face It, You’re In The Ad Biz; Legitimacy-Based Marketing appeared first on AdExchanger.