It’s time for some new age thinking: IPA tackles youth bias in agencies

Apart from maybe the boss, agencies tend to be full of young people. It’s nothing new, but it’s still worth pointing out that the steady exodus of the over 50s from the industry is draining away an awful lot of talent and experience. Only 8% of people in ad agencies are over 51, compared with … The post It’s time for some new age thinking: IPA tackles youth bias in agencies first appeared on More About Advertising.

Apr 30, 2025 - 01:02
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It’s time for some new age thinking: IPA tackles youth bias in agencies

Apart from maybe the boss, agencies tend to be full of young people. It’s nothing new, but it’s still worth pointing out that the steady exodus of the over 50s from the industry is draining away an awful lot of talent and experience. Only 8% of people in ad agencies are over 51, compared with …

The post It’s time for some new age thinking: IPA tackles youth bias in agencies first appeared on More About Advertising.