Here’s How Much Pre-Game Super Bowl Ads Cost

This year's Super Bowl 59 was already breaking records long before the game started. Though there was some fluctuation in pricing, ADWEEK can confirm pre-game Super Bowl ads went for as much as $4.5 million for this year's Big Game, with post-game ads going for as much as $4 million, according to a source familiar...

Feb 10, 2025 - 00:23
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Here’s How Much Pre-Game Super Bowl Ads Cost
This year's Super Bowl 59 was already breaking records long before the game started. Though there was some fluctuation in pricing, ADWEEK can confirm pre-game Super Bowl ads went for as much as $4.5 million for this year's Big Game, with post-game ads going for as much as $4 million, according to a source familiar...