Barney Robinson: 'The value of creativity is at peak primacy'

Ahead of Cannes Lions, the chief executives of the 'big six' holding companies and senior leaders give their views on a range of topics relating to creativity and business. Today, it’s the turn of Orchard Creative's Barney Robinson

Jun 17, 2025 - 11:28
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Barney Robinson: 'The value of creativity is at peak primacy'
Ahead of Cannes Lions, the chief executives of the 'big six' holding companies and senior leaders give their views on a range of topics relating to creativity and business. Today, it’s the turn of Orchard Creative's Barney Robinson