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Why Ad Tech Leads The On-Prem Revolution
The biggest cloud tech companies, including and especially Amazon Web Services, Snowflake, Databricks and, of course, the Google Cloud Platform, are investing heavily in their own ad tech and marketing verticals. But, funnily enough, ad tech vendors themselves tend to avoid the big public clouds, instead relying on their own servers and network hardware. In […] The post Why Ad Tech Leads The On-Prem Revolution appeared first on AdExchanger.
The biggest cloud tech companies, including and especially Amazon Web Services, Snowflake, Databricks and, of course, the Google Cloud Platform, are investing heavily in their own ad tech and marketing verticals. But, funnily enough, ad tech vendors themselves tend to avoid the big public clouds, instead relying on their own servers and network hardware. In […]
The post Why Ad Tech Leads The On-Prem Revolution appeared first on AdExchanger.
