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Publicis bags another big integrated account – Walmart’s Sam’s Club
This is getting boring: Publicis has won yet another creative and media integrated assignment in the US, Walmart-owned Sam’s Club (members-only discount warehouses. Named after Walmart founder Sam Walton.) Publicis already handles Walmart’s integrated account, one of the biggest in the US. It is, therefore, an obvious move by Sam’s Club, formerly with Havas-owned Arnold … The post Publicis bags another big integrated account – Walmart’s Sam’s Club first appeared on More About Advertising.
This is getting boring: Publicis has won yet another creative and media integrated assignment in the US, Walmart-owned Sam’s Club (members-only discount warehouses. Named after Walmart founder Sam Walton.) Publicis already handles Walmart’s integrated account, one of the biggest in the US. It is, therefore, an obvious move by Sam’s Club, formerly with Havas-owned Arnold …
The post Publicis bags another big integrated account – Walmart’s Sam’s Club first appeared on More About Advertising.
