Hindustan Unilever to acquire Peak XV-backed Minimalist for over $340M
Hindustan Unilever has agreed to acquire beauty startup Minimalist for about $342 million, as the consumer goods giant seeks to expand in India’s fast-growing premium skincare market. Hindustan Unilever will initially acquire a 90.5% stake in the direct-to-consumer brand through secondary buyouts and primary investment, with the remaining 9.5% to be purchased from founders in […] © 2024 TechCrunch. All rights reserved. For personal use only.
Hindustan Unilever has agreed to acquire beauty startup Minimalist for about $342 million, as the consumer goods giant seeks to expand in India’s fast-growing premium skincare market. Hindustan Unilever will initially acquire a 90.5% stake in the direct-to-consumer brand through secondary buyouts and primary investment, with the remaining 9.5% to be purchased from founders in […]
© 2024 TechCrunch. All rights reserved. For personal use only.
What's Your Reaction?
